If you are still starting out as a musician, a singer or an artist in general, and you want to find ways to enter into the music industry but you don’t have much resources to hire a PR firm to do all the music promotion for you, you can actually learn a few music promotion tips to help you introduce your music and reach out to your fans. With the wide reach of the internet today, music promotion has become a little easier than before.
Yes, the shortest way to promote your music is to hire a music promotion agency or company but if you are just starting up, here are a few things that you can do to market your own music at the least cost.
– Invest time and effort. Accept the reality that promoting your music especially if you are a new face and a new sound, is not just simply putting up a website and expecting fans to flock in. If you are not yet in the stage where fans can find you wherever you hide, then you have to spend time and effort to find your fans. Promote on site that you think your fans frequent. Find websites that are relevant to your kind of music. For sure, people who love your music are there in websites that talk about music similar to yours.
– Develop your marketing plan. Whether you are promoting online or offline, it is important for you to have a written marketing plan to help guide you on how you can attain your goals and what you need to do next. Without a plan, you can easily get distracted with your focus and you may not even have a good direction when it comes to promoting your music.
– Take advantage of social networking sites. Yes, you can use social networking sites to find and grow your fan base. You can start with friends and family and aim to make the numbers grow. One good thing about social networking sites is the fact that you can provide them updates every now and then and you can inform your fans as well on the new song that you are writing or the new album that you are making, which can also pique their interest and eventually patronize it if they love your music. You can also get comments that you can make use in improving your music as well.
– Consider off line promotions as well. Create links to local radio stations or the print media, or even ask for sponsorships. It does not matter how small the sponsorship may be, it can be a good start in learning how to get bigger ones next time as well. If you can get a break in the local TV network, then that would also one of the great music promotion tips that you can maintain.
There are of course, many other creative ways and music promotion tips that you ca use to help you promote your music. The thing is, you have to make sure also that you have the music that your target audience will love so that they will also learn to like you as well, thus make sure to hone your skills and talent to perfection as well.